Creative Direction

CREATIVE
DIRECTION
Born in 1997 in Monterrey and raised in Germany, Amanda Daum Caballero launches her eponymous womenswear label in 2021 to redefine businesswear for the modern woman.
"I must have been around four or five years old when I already knew that I was meant to complement women with my creations. I have always dreamed of becoming a fashion designer. There was no other option for me. As soon as I graduated, I would achieve the dream I had since I was very little ”.
After graduating from high school, she enrolled at the "Hochschule für Gestaltung" in Germany. In 2021 she successfully graduated and completed her Bachelor in Arts of fashion. During her stay abroad in Paris, she worked as an assistant to Alexandre Vauthier in the studio. This time was the most important for her entry into the fashion world.
Having the opportunity to work closely with the artisans and French expertise for a Parisian haute couture and ready-to-wear house was essential.
"Working in a Parisian fashion house enabled me to understand the fashion world and its structure beyond that“.
Amanda Daum Caballero knows how to give women power and celebrate the female form in a modern way with her designs.
Amanda Daum Caballero designs are created with a sense for trends.
The designs are exclusive, sustainable, modern, feminine and limited.
They embody pure power and at the same time femininity that every woman carries within herself.
The fashion brand „Amanda Daum Caballero“ bears the name of its founder and was founded from the idea of wanting to make every woman feel strong and powerful, confident and feminine.
Amanda Daum Caballero has set itself the goal of insipiring, motivating and empowering every woman.
OUR
VISION
We believe in the power of women.
That‘s what drives us.
Behind everything we do is the mission to offer every woman the ideal businesswear.
Because we know every woman who leads doesn‘t just need any kind of businesswear.
It has to withstand business days as well as being an ideal companion in everyday life.
This is exactly what our products are designed for.
Amanda Daum Caballero inspires to live the entrepreneurship. This also means that you dare to leave your comfort zone, that you
go further and thus grow beyond yourself.